-  Key members of its experienced team of yacht consultants in Europe introduced

- To import new factory-direct sales and service successful model now – also in Europe

- Grand Banks  to create and maintain strong direct relationships with customers

 

Left to right: Colin Watts, Gert Van Barneveld, Albert Gerritsma, Henrik Petersen, Per Thrane.

Gerritsma has more than 20 years of dedicated experience selling yachts and has developed a deep appreciation for Grand Banks, handling sales and service demands throughout Europe. Van Barneveld is a lifelong yachtsman who joined the Grand Banks community in 2004. He’s responsible for the general management and after-sales service, dedicating his focus to customer satisfaction. Watts was recently awarded “Expert Status” for yacht brokerage from the Academy of Experts in London. He delivers yachts for Grand Banks in the UK and mainland Europe, and has more than 30 years of experience selling and servicing Grand Banks and Eastbay yachts.

Petersen and Thrane both operate out of Denmark, serving customers in Scandinavia. Petersen is trained in mechanics and holds a Yachtskipper Diploma. He has a longstanding family history working with Grand Banks Yachts, and is based in Denmark. Thrane is a maritime engineer and skilled navigator.

“These latest additions follow our customer-first, direct sales approach that has been working tremendously well in the United States,” says Hank Compton, Managing Director of Grand Banks Yachts. “We wanted to take the builder-client relationship to a whole new personal level with this sales model, and having professionals and passionate boaters such as Albert, Gert, and Colin on the team will make these goals so much easier to achieve.”
 

THE FACTORY-DIRECT SALES AND SERVICE GRAND BANKS MODEL

The factory-direct sales and service model of Grand Banks Yachts is both inherently different from the standard dealer model and more seamless for its customers.
 
Switching to this new philosophy has allowed Grand Banks to create and maintain strong direct relationships with customers, and to ensure they receive fast, first-rate service throughout their ownership experience. From inquiry to the purchase and build process to delivery, training and service, Grand Banks customers have a direct line to the people who design, build and know their yachts inside and out. 

Sand People Communication
Gianluca Poerio
g@sandpeoplecommunication.com
sandpeoplecommunication.com